Kentpark is a unified shopping and information spot, which gathers together information about the places to do shopping, eat out, have fun, buy electronics, purchase toys and outfit for kids, etc. The site is built in the best traditions of minimalism. It is clean and spacious. One of its most peculiar features is its navigation. Scrolling is used instead of clicking, which makes it seamless to browse the site from the screens of handheld devices. Arrow keys offer an excellent user experience on the site, providing the audience with an easy reach to any preferred piece of content.
The layout of the site is made up of the large page-wide photos and colored content blocks that introduce different pieces of content in a more eye-catching style. The site is also loaded with smooth animation effects, which are added to enhance the users’ browsing experience. For example, while hovering neat icons and banners, the black-and-white visuals get painted with color, which makes the site browsing more interactive and captivating.
For a more seamless navigation, the integrated live search bar remains fixed at the top of the page. The main navigation panel is minimized and presented by means of a sticky hamburger menu icon. To make it easier for the web users to come across the physical location of the company, there is an integrated Google maps widget placed at the bottom of the page.